Are you interested in sharing video content with the community?

Video camera filming stage event

Creating and sharing online video content can be an excellent way to engage with students and their families. Olympia School District staff are encouraged to use YouTube to host, caption and share video content. Here are the necessary steps to start this process:

1.   Create A YouTube Account

The first step to creating videos is to create a YouTube account, which is often referred to as a channel. Staff are required to use their district Google credentials to create an account. Once the account is created, it must be registered with ArchiveSocial for archival purposes. Our Communications and Community Relations Department has put together a quick screencast demonstrating the account creation and archival process.

2.   Record your video

Once you have created and registered your account, you are ready to record video. The Olympia School District provides a helpful Google Chrome extension called Screencastify which is available to all OSD staff. Screencastify simplifies the recording and uploading of videos to YouTube. Our Technology Department has compiled this helpful guide on installing and using Screencastify.

When recording your video, it is important to have clear audio. The clearer the audio, the easier the captioning process will be. Audio quality can be improved by using a dedicated microphone or headset and by reducing background noise.

3.   Upload and caption your video

Screencastify users can upload their video to YouTube using the tool itself. YouTube offers three tiers of video privacy – private, unlisted and public. Generally, unlisted is the preferred option as the video won’t appear in YouTube search results, but can be linked to directly. More information on the different privacy options is available in the blog.

Once the video is uploaded, YouTube will attempt to generate automatic captions. This process can take anywhere from five minutes to several hours, depending on the length of the video being uploaded. While these automatic captions are phenomenal in that they remove the need to type out speech verbatim, they are lacking in terms of punctuation, grammar and accuracy. Before distributing the video, the captions likely need to be edited.

Steps on enhancing the accuracy of automatically generated captions can be found on the District’s Website Accessibility Resources page.

4.   Share your video

Once the captioning process is complete, you are ready to share your video. To get the shareable URL navigate to your video on YouTube and click on the ‘Share’ button directly under your video content and click ‘Copy’. Unlisted videos may use this copied, shareable link to direct users to the video via email or on a webpage.

When sharing your video content on other platforms, it is crucial to also include the captions from YouTube. Linking directly to the YouTube video negates this need, but if a video is uploaded to another platform, the captions should be uploaded too. Captions can be downloaded from within the YouTube caption editing tool.

That’s all there is to it!

While the process of creating, uploading and captioning a video can seem daunting, the tools available to OSD staff enable an efficient workflow. If you have questions about creating video content, please reach out to the Communications and Community Relations Department. If you have questions or comments regarding captioning or other elements of accessibility, please reach out directly to Robert Hardy, the district’s Website Accessibility Specialist. We are here to help!